Q: What type of tik toks should a service company make?

A: Satisfying ones

If you run a service company and are unsure about how to make a tik tok for your company then follow the #powerwashingporn and tap into what tik tok nerds like me are into. Here’s a couple of examples within the SFW “satisfying” category.

“The line up”

Ok, Dad.  Here’s your classic satisfying yard edging video, barbershop cut, and car detailing.  

• Can be part of a series 

• Showcasing a service 

• Use a time lapse, before and after shots

“Whatcha working on?”

Show me that prep work. Show me that montage, baby!  Take me on a journey of what you do best.

• Use 1,000 1-2 second clips 

• You don’t have to be a videographer, but extra points for some sexy shots (Gimme some slo motion)

• Use sound - either Voiceover or music

“The X-Factor”

Show me something that you do that I won’t see other places. Show me what makes your business special.

• Tell me a story with video

• Use wide shots, medium and closeups

• You don’t have to use tons of fancy transitions but you do have to start :)